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5 Questions with Karm Sumal of Vancity Buzz

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[vc_row][vc_column][us_page_title align=”center”][us_separator show_line=”1″ line_width=”30″][vc_column_text]If you’re a regular social media user from Vancouver,you’ve probably heard of Vancity Buzz. Launched in July 2008, the popular website is one of Vancouver’s best read blogs today with impressive signs of engagement as  readers share Vancity Buzz posts widely.

With more than 35,000 followers on Twitter and 11,000 likes on Facebook, Vancity Buzz is right on  the pulse of the city with Headshoteverything from major local events to health and fitness news featured

We recently caught up with one of the website’s co-founders and editor, Karm Sumal, and talked about what makes him tick and advice he has for PR pros trying to get their stories on VCB..

As the co-founder and editor of VanCity Buzz, what do you love most about being the man behind one of the city`s top websites?

There are many things I love about working on VanCity Buzz but I love meeting new people the most. Starting this website and carrying it through its transition from a small time blog to a much larger city website has given me the opportunity to meet a lot of great people.

In the process of meeting new people, I’ve built some great business contacts, learnt from them and most importantly made some life-long friends.

Keeping Vancouverites in the loop on all kinds of local happenings, tell us how the site got started.

Vancity Buzz got started in an East Vancouver basement roughly 4 years ago. At the time myself and co-founder, Manny, knew nothing about the Vancouver blog scene. We jumped in head first and adapted to the challenges that were thrown our way. As time went on, I realized I have a great outlet to showcase the city I love so much and the website became a passion project, something that holds true to this day.

We have some exciting ideas in the pipeline — stay tuned.

Any kinds of posts, type of content that is especially popular with your readers?

Our readership is quite diverse and as such all aspects of our website garner a lot of readership.  If something fails to garner readership, we usually tweak the formula or simply scrap the idea.

The shopping and food articles seem to be doing really well, as are our residential development related articles.

Posting updates on everything Vancouver, as it happens, how does your team keep up?

Our team is working 18 hours a day to stay on top of things. From time to time we’ll miss things but if it’s a big deal in the city, it will find its way onto the site. Smart phones and social media are our friends when it comes to staying in the loop.

Any tips for PR pros contacting you with the hope of landing their news on Vancity Buzz?

Be proactive and learn about the people you’re pitching to. Read the media kits and check out website ranking sites to see the validity of the numbers being thrown around by some of the sites out there.

Oh, and please no mass, generic emails. 🙂

Karm is a busy guy, and we’d like to thank him for taking the time to answer our questions! Be sure to follow Vancity Buzz on Twitter and Facebook to stay in the loop with Vancouver news and happenings.  You can also follow Karm on Instagram and Google+.[/vc_column_text][/vc_column][/vc_row]