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PR and ROI

Are companies missing out due to a lack of understanding of PR’s value? Rachel Thexton-Principal, Thexton PR Senior executives like data, sales increases, and clear metrics related to what is… Read More »PR and ROI

Loblaws Case Study

Thexton PR Principal Rachel Thexton drafted a column for top Canadian digital news outlet Daily Hive about the online consumer backlash due to the end of the Loblaws No Name product price freeze, and the… Read More »Loblaws Case Study